From a business growth perspective, choosing the right SaaS pricing model and strategy is a must. Most business owners I have worked with treat it almost like an afterthought, but the reality is an effective pricing strategy is vital for business success.
In this episode, I'm joined by Corey Haines, the creator of SwipeWell, Swipe Files, and Copywriting Prompts, to deconstruct SaaS pricing models and strategies. Corey is a a marketer, entrepreneur, podcaster, and investor. In addition to launching several SaaS businesses, he's consulted with dozens of startups on marketing and growth including SavvyCal, Evercast, Riverside.fm, and Holloway.
Tune in to learn:
- The importance of SaaS pricing
- How to approach SaaS pricing when you're just starting out
- The most common SaaS pricing models
- How to choose the right SaaS pricing model for your business
- The different SaaS pricing strategies to keep in mind
- Productivity hacks for busy entrepreneurs
...and lots more. A must-listen episode for SaaS entrepreneurs and marketers out there.
Listen to this episode on Apple Podcasts: [ Ссылка ]
-=-=-=-=-
Tools and resources discussed in the episode:
SwipeWell - [ Ссылка ]
Learn more about our guest Corey Haines here - [ Ссылка ]
SaaS Pricing Models & Strategies Demystified (Corey Haines' blog post) - [ Ссылка ]
Semrush - Get 1-month free trial to Semrush: [ Ссылка ]
Ahrefs - [ Ссылка ]
Recommended business books for entrepreneurs: The Mom Test by Rob Fitzpatrick, Obviously Awesome by April Dunford, and Super Thinking by Gabriel Weinberg and Lauren McCann
-=-=-=-=-
📺 Subscribe to this YouTube channel: [ Ссылка ]
🎙 Subscribe to the Marketing Mantra Podcast:
Apple Podcasts - [ Ссылка ]
Spotify - [ Ссылка ]
🚀 Visit [ Ссылка ] for more insights on SEO, blogging, and marketing.
#saas #saasmarketing #saasproducts
