This is the 1st video in a series of 7 videos designed to give professional salespeople a brief introduction into the revolutionary science of the Paradaptive Intelligence. Paradaptive Intelligence is a model of brain architecture and functionality based on research conducted at the University of Washington and Harvard and published in an international, peer-reviewed medical journal that is capable of describing how the brain processes a buying decision millisecond by millisecond by explaining how emotions act as the primary adaptive instrument. This series will allow salespeople to begin mastering the emotions they encounter every day while dealing with prospects and customers in a totally predictable way putting them in a very powerful place of controlling the sales cycle. Once you understand what emotions' biological function, operating principles, and rules are you'll learn to quickly find prospects issues, present solutions, obtain a sale and move to the next client and repeat the process. Sales Psychology 101 aims to put you in the top 5% of sales no matter what industry you are in or where you go in the future by explaining the behavior drivers encoded in every human's DNA.
In every transaction, there are two elements: the who and the what. This series will examine and explain a new model of consumer behavior that describes the what - the item of exchange - but also the who and how the brain forms relationships and the role it plays in sales. In both the who and what, the brain uses 'emotional algorithms' which are a very precise sequence of emotions that must be satisfied in a very specific way. Understanding the sequence of emotions and what is required to satisfy them will put you in the top 5% of sales of whatever industry you work in or wherever you go in the future.
This video series will explain the six major sub-components, the Reactor, the Adaptor, the Conductor, Ego, Human Action Cycle, and the Mirror Neuron System that makeup Paraptive Intelligence and the internal drives that make the system work; it will also introduce the concept of primacy. This first video is designed to give the viewer an overview of why this new science will change the sales industry and the importance of getting on board now.
Scott Syverson is the host of this series and the author of "Sales Psychology 101: Paradaptive Intelligence ~ The Grand Unifying Theory of Adaptation, Consumer Behavior and Sales". His model, Paradaptive Intelligence combines biology, business, and behavior into a business-oriented approach to the most basic of business functions - sales. Scott Syverson has over twenty-five years of experience in research of emotions as the vice-president of a non-profit research firm dedicated to exploring and understanding the brain's architecture, adaptational function, and the role emotions play in that system. He holds an MBA and a BA in Business Administration and has over 35 years of business experience.
"Sales Psychology 101:Paradaptive Intelligence ~ The Grand Unifying Theory of Adaptation, Consumer Behavior and Sales" by Scott Syverson
Is available on Amazon.com and other fine booksellers.
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