On November 24th, 1992, the greatest 16-Bit game of all time was let out into the world, along with a marketing strategy that still exists today. (Chapter Markers and more below…)


Episode information
GTV 141 “Sonic 2’s Day" Season 7 Episode 19
Original Airdate: November 16, 2022
Produced October 18-November 14, 2022
Recorded at Butsudan Studios and edited on my 14” MacBook M1 Pro! Edited and produced with Adobe Photoshop, Final Cut Pro and Topaz Video AI, all while riding the train to work and home, back and forth, day after day. Oh, and lunch breaks too!

0:00 Eggman Cares!
0:02 GTV ID: Are You Up 2 It?
0:11 Prologue: 2 Impossible
1:15 Title Screen
1:27 Act: 1 From Worst 2 First
5:05 CM 1: Sonic 2 is Coming! (Japan, 1992)
5:39 Act 2: 2 Fast, 2 Cool!
15:48 CM 2: Hedgehog Hospital (U.K., 1992)
16:10 Act 3: ‘Till 2sDay
25:51 CM 3: Vive una Aventura (Spain, 1992)
26:04 Act 4: 2sDay’s Child
31:57 CM 4: Free Sonic 2! (U.S., 1993)
32:30 Epilogue: A Day 2 Remember
36:25 Credits & Extra Scenes

Other great SEGA videos by GTV!

For The Record: Altered Beast [ Ссылка ]
Phantasy Star 30th Anniversary [ Ссылка ]
Sega SG-1000 Story [ Ссылка ]
Sega Mega Drive Perfect Guides [ Ссылка ]
Meet Mr. Sega! [ Ссылка ]
Phantasy Star II 30th Anniversary [ Ссылка ]
Mega Drive Mini Unboxing [ Ссылка ]
Segata Sanshiro [ Ссылка ]
Phantasy Star III 30th Anniversary [ Ссылка ]
Sega Solar System [ Ссылка ]
The American MegaDrive (aka The Origin of Genesis) [ Ссылка ]
Sonic the Hedgehog 30th Anniversary [ Ссылка ]
Sonic the 8-Bit [ Ссылка ]
The Zillion Story [ Ссылка ]
A Sonic Adventure [ Ссылка ]
The More You Know: Game Gear [ Ссылка ]


Some of the images were captured by BluGenesi. Big thanks to you! [ Ссылка ] His sonic 2 video that features elements that I captured for him will be released on Nov. 24th, so please do watch it.

Other images come from the best preserverators of film and video:
9th key pattern [ Ссылка ]
Grooveraider [ Ссылка ]
Saving the video game [ Ссылка ]
Sega 16 [ Ссылка ]
RGTV [ Ссылка ]
Video Game Commercials [ Ссылка ]
Vini 64 [ Ссылка ]

The Sonic 2sDay live footage was brought to my attention by Melodies Zone [ Ссылка ]
The footage is watermarked, yet I was able to have clean footage with no watermark. Hmm... Well, its like they say, life is full of gambles, but you have to have the cash to play.

Music by:
Plasma3Music [ Ссылка ]
Maxi Loto [ Ссылка ]
DJ Mykah [ Ссылка ]


Partial transcript
In January 1992, the dust had settled from the ’91 Christmas Shopping Season. Millions of game fans across America returned to school or work having made the choice between the Sega Genesis or the Super Nintendo Entertainment System. Only one stood as the winner: Beginning in 1992, Sega started a multi year run as the Market Leader of the Video Game Industry in the United States. Just a few years prior, this scenario would have been treated as a piece of laughable fiction.
But Sega took the opportunity to knock Nintendo from its throne. Rather than fight for Nintendo’s share of the proverbial pie, they expanded it and made one of their own. Sega released the Genesis two years before Nintendo’s Super NES. Sega targeted older, more sophisticated game players. Sega recruited celebrities and athletes to give their games relevance to the culture.
Sega openly mocked Nintendo in advertising, while touting the power of the Genesis.
Then in 1991, Sega released Sonic The Hedgehog. The game became the company’s flagship title. The Sonic character became the face of Sega. Sonic was positioned as a faster, cooler alternative to Mario. The Coup de Grace came in July 1991. Sega reduced the price of the Genesis and included Sonic for free with each new unit sold.


The end result was 2.8 million Genesis sets sold in 1991, while the Super NES only sold 2 million.
The sales tally justified Sega’s hard work, while Nintendo was left stunned, relegated to second place status.
1991, was just the first battle of that long drawn out war between Sega and Nintendo.

1992 would be just as competitive as the year before.

Another 1-2 punch was needed, to keep Sega on top and Nintendo on guard. A sequel to Sonic. One bigger, faster and better than the original.

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