NBC News White House Correspondent Monica Alba explains why, when and how to cover a press conference, in addition to tips on how to make the most of one.

01:05​ How do I prepare?
02:18​ How do I listen for what's newsworthy?
02:59​ How do I get the person to say interesting, new things?
03:58​ How do I work with other reporters?
04:40​ What if the person doesn't answer my direct question?
05:32​ What if they don't call on me?

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