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VIDEO INTRODUCTION:
Today’s episode is a very very special episode, because today we are going learn about one of the most underrated business Maharajas of India!!
This is story of man, who went from being a sweet seller to building a 1500 cr business empire which now sells agarbattis not just in India but to 75 countries all across the world.
and the reason why this is case study is very very special is because this legend started his business in 1948, during a time when the conditions in India were so bad that most people were struggling to even survive!! Because during that time India had just got independence, was just recovering from the horrors of both the partition and the India Pakistan war!!! but even in these terrible market conditions, this man went on to build a premium agarbatti brand and eventually turned into such a humongous business empire that stands as an inspiration for the next generations of India!!

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Credits
Read this wonderful article about Rao ji written by Mr Ranga Rao Mohan :

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#agarbatti #cyclepure #indianentrepreneur
#thinkschool #businesscasestudy Credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost. Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law.

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