In an ideal world, every startup founder would understand Product Design.
Alas, sometimes "ideal worlds" need to be created. And guess what? Designers are excellent creators. 😊
The most common mistake I see startups make is thinking design = UI.
This means it's our responsibility to evangelize design at every company we go to, no matter how big or small.
Don't assume people will understand your role. That'll set you up for some serious disappointment over your career.
Instead, seek to understand where the team is currently at and provide your expert guidance.
#startupadvice #startups
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