Boucheron reopened its historic just-renovated flagship boutique at 26 Place Vendôme Paris. First opened in Hôtel de Nocé back in 1893, the place was not only the place where Frédéric Boucheron decided to settle but also the soul and backbone of Boucheron.
A black-tie dinner was hosted to welcome brand’s long-time friends and famed celebrities. We’ve talked to the CEO of Boucheron, Hélène Poulit-Duquesne about the stories behind the renovation.
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