Sales made through online travel agents like Booking.com and Expedia are still hotly debated amongst hoteliers.
A common question in these discussions is: How can hotels work most effectively with OTAs?
Learn about the essential principles in the new Hotel Techie video by Elisha Schoppig.

- Why OTAs are so popular with travelers and how you can make the most of this
- How OTAs can help you generate more direct bookings
- Pricing considerations for online sales
- And many more practical tips about working with OTAs

Take a look now to optimize your OTA partnerships right away!

Links mentioned in the Video.
00:59 and 2:00 Evolution of direct Bookings in Europe + Marketshare
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1:35 Hotel Cost of Acquisition Blog:
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Live Stream in German, cost of acquisition:
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Timeline
00:00 Booking.com, Expedia, HRS, Airbnb - the Basics of Online Travel Agents for Hotels
00:48 What are online travel agents or OTA
02:08 How online travel agents work the customers perspective (demand)
02:50 How do OATs work for the Hotel (supply)
04:11 Advantages and Challenges when working with OTAs
04:53 Pro and cons of working with a online travel agent for Hotels
06:10 Managing your OTA partners
07:39 Best practises for hotels when working with OTAs

with Elisha Schoppig linkedin.com/in/elisha-schoppig/

Hotel-Spider is a cloud-based online distribution platform with a deep-rooted presence in the hotel technology market. We empower hospitality distribution as we imagine, develop and deploy customer-driven software solutions. Our goal is, to simplify the complex distribution landscape through our systems. Our Hotel-Spider Hospitality Distribution Platform includes booking engine, metasearch (Google, Trivago, Tripadvisor), central reservation system, PMS connectivity, and channel manager. Trust your Swiss specialists to optimize your online sales with an integrated and fully automated approach.
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Contact us by email info@hotel-spider.com or call us +41 22 360 03 70

This Video includes: Stock footage and music from storyblocks.com and adobe stockfotos

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