For the past 3 years, while the World slowed down to weather the COVID storm – SKP were creating the next definition of global luxury retail experience in Beijing, Xi’An and now Chengdu.
Of course, SKP are no stranger to doing things differently. Fundamental to our success has been our commitment to bringing contemporary fashion and luxury to customers in the most exciting and unique ways possible.
SKP isn't simply a place where you shop the best brands in the World, we want to change how customers see and experience the entire world of luxury. It is why we are so proud to be regarded as one of the most pioneering luxury retailers on Earth by peers and luxury fashion houses.
With SKP in Chengdu, we push things further than ever before. Not just in terms of scale, but in terms of imagination.
Every single detail has been designed to challenge every expectation, standard and rule of luxury retailing in terms of craft, quality, innovation, entertainment, engineering, and sustainability.
Put simply, SKP Chengdu is unlike anything witnessed before ... starting with its physical presence. Despite being one of the largest and most impressive luxury fashion retail centres in the World, it is almost invisible to the human eye.
Located north of the Ring Expressway - in the High-Tech Zone, south of Jinyue East Road, and east of the northern section of Tianfu Avenue - all that can be seen on approach are the beautiful tapestry gardens and the giant, shimmering columns of water – reaching 39 meters into the sky.
This is not by accident. From the very beginning, SKP wished to honour Chengdu’s nature and humanity which is why from the very beginning, SKP Chengdu was designed with a ‘mixed use’ masterplan in mind.
+ It is why we took on the challenge of placing our immense retail buildings into a sunken space.
+ It is why we ensured 75% of all these buildings had 1.5metres of soil above them to help accommodate and assist with vegetation.
+ It is why we were able to use this soil to create a giant tapestry of gardens - 3/4 km long, 1/3 km wide – as a gift to the people of Chengdu.
+ It is why the entire structure has been built using the ‘Sponge City’ concept – a new urban construction model that strengthens ecological infrastructure and drainage while retaining water from the site.
+ It is why we designed transportation links that fitted in with the concept … from building a complex train system that passes through different heights to a car park system, as far down as 17.5 to 25.5 metres that can hold 2,400 cars.
+ It is why the entire SKP complex was carefully designed to lead standards in carbon neutrality, achieve the Chinese Government’s goal of having 30% of all new construction being ‘green’ and ensure our biophilic design ensured architecture and nature sat in perfect harmony.
In addition, we wanted to honour Chengdu as a fashion capital of China and a city that recognises high quality and good living.
+ It is why we brought both of our global leading retail brands - SKP for contemporary luxury and SKP-S for street culture luxury – in one place.
+ It is why we worked with the most exciting and respected brands from China and the rest of the World to ensure customers could experience a world of possibilities every time they visit. + It is why we ensured there were vast spaces and gardens so the people of Chengdu can enjoy their unique lifestyle with the best in food, entertainment, and experiences.
Connecting all of these elements is a concept we call ‘the parallel planet’.
A place of familiarity but shaped by possibility.
A planet where you are free to discover who you are or explore who you can become … whether in the sophisticated elegance of SKP North, the expansive open village at the heart of the retail experience – holding a variety of luxury boutiques and inviting restaurants - or the provocative infectious energy of SKP-S, where the next generation of luxury fashion brands create new rules and definitions.
At each point, there are many ways and places to transverse this planet … from Grand Staircases to a Central Cube that goes down two floors and is upheld by four faceted and brushed metal legs framing a square internal bamboo garden. In scale alone, there is nothing like SKP Chengdu.
Factor in the craft, design, innovation, and nature that has been embraced and expressed and there’s nothing like SKP Chengdu anywhere on earth.
Because our goal was always to be more than the most exciting luxury fashion retail location on the planet, but to create an experience where every customer is enabled to explore how to feel alive.
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