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Mastering Topical Authority for SEO Success
In this informative video, Kasra Dash demystifies the concept of topical authority in SEO and explains why it's not BS when done correctly.
The discussion covers the importance of choosing the right competitors for analysis, showcased through examples like cakesbymk and runnersneed, demonstrating how websites can rank well by focusing on topical authority even without high domain ratings or extensive backlink profiles.
The video also offers practical advice on structuring a topical map and employing both a hybrid approach of quality content creation and strategic backlinking to enhance topical authority.
Additionally, various methods for creating a comprehensive topical map are explored, including the use of tools like Google Keyword Planner and chat GPT. Towards the end, the conversation touches on the significance of content quality over quantity and a brief mentioning of Topical Titan for those seeking more streamlined content strategies.
The video aims to provide a deeper understanding of how to effectively build and leverage topical authority for better search rankings.
00:00 Debunking Topical Authority Myths
00:18 Starting Points for Building Topical Authority
00:25 Analyzing Competitors for Topical Authority
01:23 Case Study: Success Stories in Topical Authority
03:14 Expanding Beyond Core Topics for Authority
03:53 Structuring a Comprehensive Topical Map
07:17 Hybrid Approach: Topical Authority and Backlinks
09:15 Outsourcing and Tools for Topical Authority
11:16 Final Thoughts and Recommendations
