You might be wondering – why do I need to learn how to write a killer hook in your sales copy to create effective youtube ads? We will have as our guest, Amish Patel.
The art of crafting the perfect hook is extremely important!
In copywriting and marketing terms, a hook is exactly what it sounds like — a concept or an idea that gets people interested in what you have to say... and what you have to offer in your ad (video or not).
A good hook has the job of reeling in a prospect by getting their attention enough to take the next step. Let’s face it, it doesn't matter if your copy is the most interesting, engaging, well-written masterpiece on the face of the planet, it doesn't matter because if you can’t get your prospect’s attention then it really doesn't matter.
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Over the last couple of years, we’ve tested hundreds of video ads so we know really well, what works and what doesn’t. Watch this framework I and Amish are about to show you, you will greatly increase your ability to produce a video that consistently generates leads and sales by focusing on a killer hook in your sales copy. We'll be going over the Video Ad Formula, The Secret Sauce, on how to create effective YouTube ads. Sit down, grab some popcorn and enjoy how to create effective youtube ads.
✅ The video covers the following subjects:
00:00 - Intro - I Was In A Cult... Here's What I Learned
00:04 - The hook
00:43 - Who is your target audience? (Client Avatar)
02:15 - Pain points of the target audience
03:16 - What angles to take when creating a video ad
04:31 - Asking the viewer the right question
05:15- What to watch next from Vidgrowth?
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You can watch the Full YouTube Series by clicking here:
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🔎 ABOUT ME
My name is Anand and I'm an Entrepreneur of Indian origin, living in Silicon Valley, California. I own a Media and Content Marketing Agency called VidGrowth, which specializes in helping Entrepreneurs, Startups and Small Businesses build their dream business.
📱 INSTAGRAM @vidgrowth
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📩 Email
anand@vidgrowth.com
🖥 Website
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💻 Personal website:
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