Author branding is an important part of writing and promoting and non-fiction book. Knowing how you want to be known to your audience and how that is different than other authors in your book category is really useful for setting your book up for success. Many authors skip this important work or don't understand what author branding is. In this video, Julie Broad of Book Launchers shares 5 author branding mistakes to avoid in your book marketing and book publishing journey.
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