In this episode, Andrew and David introduce the broad topic of "motivation." David describes intrinsic vs extrinsic motivation and how motivation practices are usually manipulation tactics that don't work over the long term. So what do we do instead?
TRANSCRIPT
0:00:02.2 Andrew Stotz: My name is Andrew Stotz, and I'll be your host as we continue our journey into the teachings of Dr. W. Edwards Deming. Today, I'm continuing my discussion with David P. Langford, who has devoted his life to applying Dr. Deming's philosophy to education, and he offers us his practical advice for implementation. Today's topic is, The Best Way To Motivate. Take it away, David.
0:00:30.2 David Langford: Thank you, Andrew. It's good to be back again.
0:00:34.4 AS: Indeed.
0:00:35.6 DL: So, yeah, I wanted to start actually a whole series on motivation and in this podcast, we're gonna talk a little bit about two different types of motivation and how people go about motivating people and things like that. But then, we're gonna start a five podcast series breaking down the five key elements that I found over the last 40 years that really cause motivation to happen. So in this introduction podcast right now, I wanna talk a little bit about motivation. So the topic of that, what's the best way to motivate? You can't. So let's kind of get that out of the way.
0:01:20.7 AS: Don't bury the lead, David. [laughter]
0:01:21.9 DL: Yeah, you can't really motivate somebody. You can't even motivate your dog to do things. You can manipulate your dog to get a result but in the end, your dog or your child or students in classrooms or your employees or whatever, they all have to come to the conclusion that they're motivated to do this job for their... Whatever that might be and that it's their idea. And so it's all about creating an intrinsic versus extrinsic motivation environment. And I know this is contrary to all the literature that's out there and everything, and every motivational guru on the planet that's trying to get you to buy something that motivates us. And I was recalling that I was on an airplane one time and I was sitting next to this guy and you strike up a conversation sometimes and he said, "Ah, what do you do?"
0:02:30.4 DL: And so I told him a little bit about what I do and how I help school try to transform and get better results and what they do and everything. "Oh, that's really interesting, tell me more about that." And so we did and we got onto the topic of intrinsic motivation versus extrinsic motivation. And I just started talking about you can't really motivate people with trinkets and gimmicks and awards and all kinds of things like that. And we got in a big discussion about trophies and sports and all kinds of things like that. [chuckle] And just as we're starting to land the airplane, I said to him, oh, I said, "Well, you know, I never got around to you." I said, "What do you do?" He says, "Well, I have a company that makes trophies." [laughter] And then it was like dead-silence. Oh, we landed the plane and got off the plane.
0:03:26.5 AS: You went your separate ways.
0:03:28.2 DL: Yeah. He did say, oh, I think I understand, but he's gonna keep making his trophies and making money, so...
0:03:39.4 AS: Yeah.
0:03:39.9 DL: And there's a lot of money to be made in it, especially in education, there's just whole catalogs. I get catalogs in the mail even today, about all the awards and trophies and everything and how you can motivate kids to do this and that and it's... Deming was the first one that kind of took a board and slapped it up inside of my head and just said, "Stop it." In fact I remember one of his conferences, somebody asked a question, "Well, Dr. Deming, I'm in a company that's trying to motivate us with a pay and pay for performance and games and gimmicks and sell so much stuff, and you get a free trip to Aruba and what do I do?" And his response was, "Well, you can always stop doing something that's stupid." And that, it was just... He had this knack of these phrases that would just cut through to people. Yeah, you can stop it. You can say, "Okay, I'm not gonna participate in that." I'm not gonna play it. I'm not gonna play that game. And so what do we do instead?
0:05:01.4 AS: And before we even get into that, what does it mean? What does motivate mean? Because you've used the word, manipulate and you've used the word, motivate. Can you define...
0:05:13.3 DL: That's kind of emerged over the last 100 or 150 years or so, as a way to try to get people to do something that basically that you don't think they wanna do. [chuckle] So whether that's kids learning math or it's an employee not getting the productivity that you think that they should get. But basically, I'm the leader, I'm the manager, and I want you to do something that you're currently not doing. And so, I'm gonna do something to you to make you do it.
0:05:55.1 AS: Which sounds like...
