CCTV ident Multiperspective is part of the overall CCTV International Redesign package.
I had the chance to put my hand on one of the 3 idents that encompass the more "sensual" universe of cctv news (wind, water, light).
MY ROLE design, animation, compositing
CLIENT: CCTV News International, China
AGENCY: Perfect Accident Creative Services GmbH
CREATIVE DIRECTION: Martin Kett
EXECUTIVE PRODUCTION: Flint Skallen
MUSIC: Stephen Arnold Music
