Equities.com's Sam Mitchell interviewing CEO Steve Stanulis of Stanulis Films.
Steve founded Stanulis Films because he saw a once-in-a-lifetime opportunity. Fans hold great power in the entertainment industry. They buy the tickets, pay the subscriptions, and decide what to watch. Individually, each of us is just a consumer, but when they band together, they have incredible power. And now, thanks to the disruptive new capabilities of equity crowdfunding, they have a first-ever chance to build an entertainment company of our own.
When a fan invests in Stanulis Films, they become a shareholder of the company. That means they have a financial stake in the success of Stanulis Films, and all of the projects. This isn’t new—people have had the chance to invest in public companies like Disney and Sony for decades. What’s new is that Stanulis Films, is an entertainment company designed from the ground up to be owned by a large group of FANS rather than venture capitalists, wealthy individuals, or Wall Street investors.
They believe this creates a significant competitive advantage for their company. Aside from being financially invested, fans are far more likely to become EMOTIONALLY invested in their projects. They recruit our investors from our social network. These fans are not only more likely to watch the movies and shows they are invested in — they are also more likely to share them on social media, bring out their friends and families, cosplay as the characters, and go out of their way to support each project. They believe a company owned by fans has a unique ability to create the sort of authentic, grass roots buzz that most companies would kill for, but money can’t buy!
In addition, they believe a Stanulis Films shareholders can provide value in other ways:
- They have a legion of shareholders motivated to help them find and identify emerging market trends, exciting new intellectual properties, and up-and-coming talents;
- They have a built-in focus group that can provide feedback to help them evaluate content/ideas and make market decisions;
- They have a source of energy, enthusiasm and excitement that can help propel both their projects and their company forward; and
- They have a deep pool for crowdsourcing ideas and tasks, and many talented individuals willing to volunteer their time, energy, and expertise to help their company succeed.
Their long-term goal is to unite fans as shareholders of their company. They'll have hundreds of millions of dollars to develop projects that have a million fans standing behind them. They believe that could make us one of the most influential companies in Hollywood.
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