1870: Butter Hardware founded by Gustav Butter in Milwaukee Wisconsin.

1924: Becomes The Butter Company, INC a supplier of hardware products

1978: Ron Rezek Lighting founded
1982: First use of Design House as a company name

1983: Beverly Hills Trading Co incorporated in Beverly Hills California by Shelley Greenberg, a former Casa sales rep, and his father Hoyne Greenberg, owner of Hoyne Industries, a mirror and tile manufacturer. Beverly Hills fans show up in ads as standard GEV

1983: Design House ceiling fans show up in ads. Imported spinners, 6 blade Manhattan with Original style canopy

1984: Design House adds GEV close mount, hugger. DHI Corp incorporated in Delaware

1984: Beverly Hills fans in ads are now a builder or hugger in choice of colors

1986: Design House signature fans show up. Close mount, Trade Winds, spinner is Carousel.

1986: Beverly Hills also offers wood/stencil/cane/brass fans that appear identical to Design House fans

1987: Deco, halogen spotlight kit patented to Shelley Greenberg, assigned to Beverly Hills Trading

1987: Design House Carousel is now a hugger

1988: Beverly Hills contracted with Ron Rezek. Stratos patented by Ron, assigned to Beverly Hills Trading

1988: Southwestern Collection shows up in ads. Beverly Hills cant keep up with orders or debts

1989: The Butter Company officially renames as Design House. Moves to Menominee Falls, WI. New Design House models-- builder vent Carousel, wood housing, etc

1989: Beverly Hills Fan Co incorporated in Delaware (Trading Co is in Cali)

1989: Stratos appears in ads, usually next to Homestead WIND. Ron giving seminars on design featuring the Stratos

1990: Ron patents Le Cirque, assigned to Beverly Hills Trading Co

1990: Design House trademarks LA Fan Co, Stratos. Design House incorporated in Delaware. Design House moves to Germantown, WI. Last year of traditional Manhattan
1991: Ariel patented by Ron Rezek, assigned to Beverly Hills Trading Co. Beverly Hills shows up in Home Depot ads, Sears Catalog. Beverly Hills Fan Co incorporates in California, goes public. Stock does very well

1991: Design House trademarks Manhattan, Carousel, Close-Up, Aurora, Le Cirque. Manhattan is a spinner motor 6 blade fan.

1991: LA FAN CO shows up in ads

1992: Beverly Hills Trading Co patents assigned to Beverly Hills Fan Co. Ron patents wood housing fan, assigned to Beverly Hills Fan Co. Beverly Hills markets fans in Spain. Beverly Hills Fan Co stock mysteriously tanks, analysts accuse them of misleading investors. Beverly Hills introduces a line of lighting that is supposed to save the company.

1992: 5 blade Manhattan Signature is introduced (rubber flywheel, looks like a Sonica)

1993: Le Dome Patented by Ron Rezek, assigned to Beverly Hills Fan Co. Last year in Sears catalog

1994: Beverly Hills & Design House sold side by side. Beverly Hills Fan Co stock still doing poorly.

1996: Last year for LA FAN CO in ads

1996: Beverly Hills Fan Co in foreclosure. Design House buys Beverly Hills Fan Co

1997: Design House trademarks Arts & Crafts Collection, Trout, Arcade, Satellite, Mecca, Solerno, FanFare. Design House fans now look generic/Encon

1997: Modern Fan founded by Ron Rezek
1998: Beverly Hills Fan Co forfeited to the state of California

2000: Design House sold to private equity firm, renamed DHI Corp

2001: Beverly Hills Fan Co patents assigned to DHI

2007: Last mention of Stratos in advertising

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