Let’s be honest; you have significantly more tech knowledge than the majority of your prospects. That’s why they need your help.
But if you present that expertise the wrong way on your sales calls, it’ll turn your prospects off when you want to turn them into clients. Whether they feel intimidated or patronized, you’ll unintentionally create friction that prevents you from building the trust and rapport you need to close the deal.
Join Jennifer Bleam and John Hill in this sneak peek of John’s upcoming session at The Ultimate IT Growth Conference. You’ll find out why his session just might be THE most talked about session at this event.
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