How to Create a Product Launch Marketing Plan. 7 Step Formula
Watch and Enjoy!
Paul Tobey, CEO of Training Business Pros
00:00 How to Create a Product Launch Marketing Plan
00:55 Pick a Launch Date
01:56 Incentivize the purchase
02:32 Deadline to purchase
03:11 Segment your lists into buckets
03:47 Clean your lists
04:49 Affiliate toolbox
05:25 Email every day for 7 days
06:29 They are not your customer, don't worry
07:35 Follow up, follow up, follow up!
07:49 People don't buy when you're ready to sell
08:05 Maximizing potential of your CRM
08:48 Bring a friend email
WHAT TO WATCH NEXT
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What is the First Step in Developing a Marketing Plan
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WORK WITH PAUL
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Paul Tobey is the founder and CEO of Training Business Pros. He is a Certified Trainer, Author, and Award-Winning Digital Marketer. Paul currently consults with business owners seeking optimal digital marketing strategies and/or an uptick in conversions from both on and/off the stage. His business portfolio consists of medical practitioners, SaaS companies, financial services, and public speakers/authors.
Paul and his team can be your turn-key knowledge center to help you deploy smarter and faster.
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How to Create a Product Launch Marketing Plan
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