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In today's video, we cover 4 rules for influencer marketing and how to stay compliant within FTC guidelines. The Federal Trade Commission governs advertisements not only on television but also on social media. Staying out of trouble is critical since compliance on traditional ads are built in, whereas with influencer marketing they require some more thought.
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Smartfluence is a leading influencer marketing platform that uses AI to help brands find influencers, price influencers, and authenticate influencers, while helping you reach out to influencers. Our platform has a database of over 180 million influencer accounts on Instagram, TikTok, and YouTube. Whether you're just starting your influencer marketing journey or you're a seasoned digital marketer, we'd love to chat and see how we can help you with your influencer marketing needs!

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