During my visit in Geneva I visited Purnell showroom, watchmaking maison that became the official partner of the Ballon d’OrTM. Since its founding in 2020, Purnell has made its mark on the landscape of contemporary high watchmaking, not only with its unmistakable Spherion but also with a manufacturing process integrated locally in the Vallée de Joux all the way to the brand’s new headquarters on Rue du Rhône in Geneva, which includes a refined showroom to welcome clients.
I also had the chance to visit some Rolex AD and a Trusted Dealer of Mondani Web: The Swiss Collector.

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