A KIWI ORIGINAL 005
Belinda has led the way on environmental cleaning products for our skin and our homes since 2011 in New Zealand.
Now that the rest of the world has caught up, her boutique soap-making business has scaled to match demand and now Ecobeings contract manufactures for a number of New Zealand brands.
In this episode we go deep into the history of soap, why it works and what makes it superior to the synthetic chemical alternatives. Belinda also explains that what we've been told about pH balance isn't as accurate as we'd like to think.
Belinda shares the origin story of Ecobeings, the values that empower the business and the secret to her success on her journey (hint: lots of events!)
TIMESTAMPS
3:01 Why soap works.
5:09 How soap was discovered.
6:39 The origins of synthetic detergent.
9:37 pH balance versus alkali soaps.
12:24 The origin story of Ecobeings.
14:12 The Ecobeings product range.
18:54 Growing the business through expos and events.
20:56 From small batches to high volume contract manufacturing.
23:03 What it's like manufacturing in Waipapa, Kerikiri.
30:39 NEW: 5 FAST FIRE QUESTIONS.
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PO Box 1925 | Level 6 JacksonStone House,
3-11 Hunter Street | Wellington | New Zealand.
