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Erik Meier, Sandler trainer from Troy Michigan talks about advanced questions for your next sales call.

Asking the right questions is a critical skill for salespeople. After all, if you don't know what your customer wants or needs, it will be very difficult to sell them anything. However, simply asking questions is not enough. You also need to know how to ask the right questions.
If you want to be successful in sales, it's important that you master powerful questioning techniques. By asking the right questions, you can better understand your customers and sell them the products and services they need.

Mike Montague interviews Erik Meier on How to Succeed at Advanced Questioning Strategies.
The best attitude, behavior, and technique on how to succeed at advanced questioning strategies
Asking questions is not a technique – it’s to gain information and help the client
The spectrum of equivocation
Be curious
You have the right to ask questions
What makes a good or bad question
Build rapport before you go to questions that require more trust
Think about the reverse in advance
The How to Succeed Podcast is a public and free podcast from Sandler.

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