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Create Amazon PPC campaigns that stand out and sell more 💰
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Check out SellerApp’s PPC Analyser tool here:
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In this video, we will tell you the 6 tips for creating the perfect PPC campaign using the Amazon Brand Analytics Tool.
Creating the perfect PPC sponsored ad campaign can give a substantial boost to your product sales. But creating a PPC campaign that can accurately target your potential customers without wasting any money is not easy. You need to put in time and effort into perfecting your campaign. Luckily, there are tools that can aid you, and Amazon Brand Analytics is one of them.
Amazon Brand Analytics is Amazon’s own analytics tool, available to all brand registered sellers. You can access Amazon Brand Analytics in Seller Central. The tool will show you some very valuable data like most popular keywords and search terms, insights into the competition, customer shopping behavior, most clicks and most conversion figures for popular ASINs.
Key Takeaways
- Getting the best keywords and search terms
- Checking conversion rates of specific search terms
- Finding purchasing patterns of customers to target Amazon PPC Sponsored ads
- Finding the right marketing strategies
- Running product targeting campaigns using Alternate Purchase Behaviour Analysis
- Running advertising campaigns outside Amazon using Demographics report
So, let’s get started!
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