This video is about the "The Effective Methodology (process) for identifying Customer needs" topic but I also cover the following subjects:
- How to identify customers' needs and wants?
- Customers' needs vs. product specifications.
- Why Using A Structured Method to Identify Customer Needs and Wants?
Identifying Customer Needs and Wants Methodology:
1- Define the Scope (Mission Statement - Market opportunity, broad constraints, and objectives)
2- Gather Raw Data (Initial needs lists, Interviews, surveys)
3- Interpret Raw Data (Translate customer statements into need statements)
4- Organize the Needs (Boil down to 10-20 primary needs)
5- Establish Importance (Rate)
6- Reflect on the Process and the Results (Continuously improve and critique the process)
(Gather -- Translate -- Organize -- Rate -- Reflect)
Needs vs. Specifications:
- Needs are largely independent of any particular product.
- Needs are not specific to the concept we eventually choose to pursue.
- A team should be able to identify customer needs without knowing if or how it will eventually address those needs.
* Specifications, on the other hand, do depend on the concept we select:
Depending on what is technically and economically feasible,
Depending on what competitors offer in the marketplace,
Depend on customer needs.
Why Using A Structured Method to Identify Customer Needs and Wants?
* Structured Methods allow the team to remain focused on the important issues,
* Structured Methods provide a decision process the team can follow to develop consensus,
* Structured Methods produce documentation of the process and decisions,
* Structured Methods can be evaluated and reproduced.
If you want to discover more about the Effective methodology (process) for identifying Customer needs PLEASE check out:
Video 1: [ Ссылка ]
Video 2: [ Ссылка ]
Video 3: [ Ссылка ]
How To Identify Customer Needs And Wants?
In this video, you will learn with Dr. Loay Al-Zube the steps to identify customer needs and wants as part of the concept development phase of the product design and development process. Please remember that the identified needs will guide the product design and development process.
► Watch all Dr. Loay Al-Zube Product Deign and Development Videos by visiting the following playlist (49 videos):
[ Ссылка ]
~~~~~~
►►► Thank you for supporting me and my channel!
If you found these videos helpful and you really want to give something, it's very much appreciated.
Donation and Support Opportunities:
💵 Thank you for your donations 👉 [ Ссылка ]
👕 Thank you for Shopping from my Biomedical Engineering T-shirt collection 👉 [ Ссылка ]
📲 Join this channel to get access to perks 👉 [ Ссылка ]
🔥 Sign up Today for TOP TIPS In My Newsletter 👉 [ Ссылка ]
💻 Enroll Today in one of my virtual classes offered in my Virtual School 👉 [ Ссылка ]
~~~~~~
► If you haven't already, subscribe to our Youtube channel, please do so by clicking on the link below for Engineering / Biomedical Engineering / Product Design and Development Spring Videos:
[ Ссылка ]
► Follow me on social media for more great engineering content and tips!
My Twitter: [ Ссылка ]
My LinkedIn: [ Ссылка ]
► FTC Legal Disclaimer - Some links found in the description box of my videos may be affiliate links, meaning I will make a commission on sales you make through my link. This is at no extra cost to you to use my links/codes, it's just one more way to support me and my channel! :)
►► For business inquiries:
alzube@gmail.com
Thank you for watching!
Dr. Loay Al-Zube
[ Ссылка ]
Identifying Customers Needs - Product Design and Development: Lecture 7 Video 1 | Dr. Loay Al-Zube
Effective Methodology for Identifying Customers Needs & Wants | Product Development | Dr. Al-Zube
