MODUS VIVENDI presents Boudoir Swimwear Line and the “Black Strings” Campaign from Swimwear 2024 Collection inspired by traditional designs with contemporary flair.
June 2024. A Modern Take on Classic Elegance
MODUS VIVENDI Presents the Boudoir Swimwear Line and the "Black Strings" Campaign from Swimwear 2024 Collection
MODUS VIVENDI, as once again pushes fashion boundaries with innovative swimwear designs, is thrilled to announce the launch of the Boudoir Swimwear Line, highlighted by the "Black Strings" campaign from the Swimwear 2024 Collection. This bold new line and campaign embody the perfect fusion of classic elegance and modern sensuality.
Set against the backdrop of a luxurious mansion, the "Black Strings" campaign features three striking men lounging by the pool, exuding confidence and sophistication in MODUS VIVENDI's latest swimwear creations. The campaign captures the essence of opulence and allure, bringing the brand's vision to life through a series of captivating visuals. Each image speaks to the brand’s commitment to quality, style, and provocative charm.
The "Black Strings" campaign draws inspiration from the concept of duality – the merging of the old with the new, and the classic with the modern. By highlighting the opulent setting of a luxury mansion with the avant-garde designs of the Boudoir Swimwear Line, MODUS VIVENDI aims to create a visual narrative that celebrates sophistication and sensuality. The campaign highlights the transformative power of fashion, showcasing how innovative design can redefine and elevate traditional swimwear.
The Boudoir Swimwear Line designs draw inspiration from the timeless elegance of corset styles, presenting a polished and contemporary edition of classic swimsuits. Each piece in this line is meticulously crafted to offer a hint of provocative charm, ensuring that the wearer feels both stylish and comfortable.
Each swimsuit features vinyl side corset-style panels that mimic the structure of a corset, adding a unique and edgy aesthetic. Adjustable cords for a customizable and flattering fit, and fast-drying elasticated fabric in both the side panels and front lining, blending practicality with high fashion.
The Boudoir Swimwear Line is a testament to MODUS VIVENDI's dedication to pushing the boundaries of fashion while maintaining a commitment to quality and comfort. This collection offers a unique blend of traditional design elements and contemporary flair, making it a must-have for fashion-forward individuals.
The Boudoir Swimwear Line is now available for purchase on the MODUS VIVENDI website www.e-modusvivendi.com. For more information about the line and the campaign, please contact us at marketing@e-modusvivendi.com.
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Credits
Photography: Joan Crisol - @joan_crisol
Models: Miguel Angel - @miguelfit26, Julien Paje - @julien_paje & Javier Serna Montana - @javi.serna
Videography: Ático Norte Producciones - @aticonorteproducciones
Creative Director: Billy Hazel - @billyhazel
Location: Madrid, Spain
