Smith Entertainment Group unveiled a temporary name, branding, colors, and sweaters for the Beehive State’s NHL team with the name Utah Hockey Club.
SEG revealed the Utah Hockey Club branding, colors, and uniforms on Thursday, June 13, after officially closing its deal with the NHL.
“Today is a monumental day for the state of Utah as we officially close on the establishment of a new NHL franchise,” Utah Hockey Club owner Ryan Smith said in a statement. “The NHL has been incredible to work with throughout this process, providing us with invaluable guidance and support. We have a ton of work to do–training camp starts in less than 100 days–and could not be more excited about what’s to come.”
Utah Hockey Club will be the first name of the NHL team as the permanent nickname is still being voted on by fans.
