Sustainability is an oft-used and oft-misunderstood term that means different things in different contexts. For us it means “perpetual abundance”. It means having more fish in the sea and more for our growing world population to eat, too.

To find out more what exactly makes the West Coast groundfish fishery (species such as Pacific rockfish, sole, lingcod and black cod) so sustainable go to
www.positivelygroundfish.org
or find us on Instagram: @positively_groundfish

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