Excelsior is a company making razors in the HD Universe.
The company's "Excelsior Extreme 9" can be seen heavily advertised throughout Liberty City, on billboards, television and on radio stations in Grand Theft Auto IV, while in Grand Theft Auto V they can be seen advertised at 24/7 stores.
In Grand Theft Auto Online, some vehicles can be applied with Excelsior sponsored racing liveries, some examples being the Dynasty and Locust.

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