How do you master cold calling as a freight broker? If you are a new or veteran freight broker you will either get excited, or dread the idea of making sales calls. Regardless of how you feel, cold calls are an essential part of succeeding in the competitive field of freight brokering. Now there is good and bad news when it comes to mastering cold calls as a freight broker. The good news is that it is a skill that you can learn over time. The bad news is that there is no avoiding making cold calls as a part of your sales routine.
This video was made for all levels of freight brokers to give you the "how to" when it comes to approaching sales calls and succeeding in them. In this video we will discuss the mindset behind cold calls, how to use rejection to your advantage and most importantly, what to say on your sales calls so that you get rejected less.
This is the last video you will ever need to watch when it comes to learning freight broker sales calls.
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