Maintaining your brands consistency is an essential step in building trust with your target audience. In todays video we're going to be taking a look at 5 Tips to Help You Maintain Brand Consistency for Your Business - Business Tips 2020
Now you might be saying to yourself why is it important to maintain brand consistency? Brand consistency helps reinforce your identity, what you stand for and helps build trust with consumers to help them develop an emotional connection with your brand. Its their gut feeling about a product, service or organisation that ultimately defines the brand. Mixed messages lead to confused customers and leaves them feel like your brand cannot be trusted.
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---⏱️Timestamps⏱️---
0:00 - 5 Tips to Help You Maintain Brand Consistency for Your Business - Intro
0:31 - Why is brand consistency important
0:57 - Tip 1: Educate everyone that works for the brand
1:31 - Tip 2: Unite visual elements
2:21 - Tip 3: Keep your brand’s tone and personality consistent
2:50 - Tip 4: Have brand guidelines
3:55 - Tip 5: Have a brand guardian
4:52 - 5 Tips to Help You Maintain Brand Consistency for Your Business - Outro
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Please watch: "Designing a Monogram Logo: From Start to Finish - Logo Design Tutorial - Part 2"
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