Monimedia Insights | 10 Must Know Facts about Cross-Border E-Commerce
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88% of Singaporean consumers are cross-border shoppers. And in Hong Kong 85% of consumers are also cross-border shoppers. About 20% of Chinese e-shoppers shop cross-borders. However, they contributed USD86 billion to cross-border e-commerce sales. In Japan 95% of consumers shop exclusively domestically. This is mainly due to the wide variety of products and brands available within Japan. China overtook the United States as the most popular cross-border online shopping destination. Clothing, apparel & footwear is the most popular category for cross-border purchases globally. 76% of consumers shop abroad for better prices. 65% of consumers say they shop abroad for items not available domestically.
What are your reasons for shopping overseas?
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