We are proud to announce the launch of the new LUXE.TV visual identity as part of the ongoing evolution of our channel.

The new identity reflects who we are today and symbolises our dynamic future. We have chosen a new logo that is modern with key elements that convey our mission, while remaining true to our longstanding reputation of delivering qualitative content to our audiences.

The new logo is solid, dynamic and modern while maintaining the elegance and colors from our previous identity. It reflects LUXE.TV’s bold and energetic push into the future of our channel.

To accompany the announcement of our new brand identity we have also revamped all of our LUXE.TV jingles and bumpers, as well as relaunched our website - all in the effort to improve our audience and client experience.

We’d like to thank our partners Jentgen and Remi Boulanger that helped us move into this new direction.

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