Hi everyone! In today's episode of our Ultimate COMPLETE Beginner's Guide to Selling on Depop Series, we're going over what you should consider when optimizing your Depop listing to getting the most relevant views that will lead to a stream of sales!

▼Post-Video Notes▼
DEPOP FEE CALCULATOR:

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PICTURES should be in well-lit location in clean background. You can use natural lighting or a soft light (i.e. Lightbox). Research how successful sellers take their photos on Depop.

When PRICING your item, you want consider these factors: Brand, Item, Category, Demand, Rarity/Uniqueness, Popularity, Depop/PayPal/Shipping fees, how urgently you want to sell it, and be sure to include the cost of your time and effort into the equation. If you are unsure, I recommend you err on the higher side and then lower your price over time.


DESCRIPTION FRAMEWORK

[Identify the Style] Think of popular categories and keywords on Depop. Y2K, retro, vintage (vtg), 2000’s, 2010’s, modern, casual, authentic, streetwear

[What is it?] The facts. Brand, Item Category, Size, Material, Quality.

(Optional, Recommended)
[Marketing Blurb] Highlight relevant features that make the item more appealing. Measurements, texture (is it soft?), design (monochromatic? Printed design?), occasion (How and where can it be worn?), and BLEMISHES!
Take the guesswork out of what the buyer usually likes to consider when shopping online.

(Bonus)
[Story for personality] You wore this to a lot of music festivals and got a lot of compliments. The little black dress you’re selling was perfect for going on dates.

[Shop policies] Do you offer free shipping? Bundle discounts? Does it come from a pet or smoke free environment? Are all clothes washed prior to shipping?

[Tags & Keywords] Do quick research on what words other similar items on Depop are using. Additionally, can check out Google or Instagram to see what phrases have to most hits / results populated.
-- more on SEO (Search Engine Optimization) about marketing and generating traffic to your stare in a later video.

▼Other videos in the Ultimate Depop Selling Guide Series▼
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IG @thebookofbrenda

I am not a expert. The ideas presented in this video are for entertainment purposes only. You (and only you) are responsible for the decisions you make.

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