Donna Bonde discusses what the difference is between Consumer Insights Vs Research with Networx Brisbane ([ Ссылка ]) after the "Using Consumer Insights to Build Stronger Brands" event held on 23 July 2014 at Brisbane Marriott Hotel.
Donna is the Director of Rapture Consulting, which helps businesses and brands make sense of consumer attitudes and behaviours. She had been providing research insights to clients for over 10 years working in other people’s organisations, but by 2012 she decided it was time to strike out on her own. She left Melbourne, got settled in Brisbane and has thoroughly enjoyed building her consulting brand.
Follow on Twitter: @donnabonde
Other speakers on the night were:
Emma Carter, Executive Creative Director, Beyond Creative Thinking - [ Ссылка ]
Sam Hobson - Digital Content Specialist, Suncorp Bank - [ Ссылка ]
Facilitating the conversation at the event was the ever wonderful and always on point Cat Matson @catmatson
Cat Matson's wrap-up video can be found here - [ Ссылка ]
For more information about "Consumer Insights Vs Research" and other great upcoming networking events please visit the Networx Brisbane website:
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