Check out the Zipify blog for more SPLIT TESTS and other helpful content for growing your Shopify store: [ Ссылка ]

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Zipify CEO Ezra Firestone just ran a new split test ⚖️ on his Shopify upsell funnels, and the results we're super interesting:

Is it better to offer a DOLLAR amount discount ($15) or a PERCENTAGE amount (15%)?

If you're thinking, "As long as the discounts are the same it shouldn't make a difference"...

Then the results of this test will SURPRISE you.

One of these options generated 👉 60¢ more per person who visited Ezra's offer page with a 👉 3.3% boost in conversion rate...

And that's just based on how he described the discount — everything else on the page was the same.

Check out our new post for a full breakdown of Ezra's split test, and see how you can test his strategy on your store:

[ Ссылка ]

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