Here at BeatGrade we decided to do our own Top Ten series of great producers. This feature is the legendary producer Noah “40” Shebib. He has created a new sound in Hip Hop that a lot mimic today with synths, repeated snares.
Shebib has been instrumental in creating Drake's music, and together their "atmospheric, brooding sound has shaped the landscape of hip hop moving forward. Shebib's production is described as sparse, ambient, slow-jam-like tracks dominated by brooding synths, minimalist piano or guitar parts, stripped-down, often muffled drums, and cinematic atmospheric treatments. He has gone on to produce for Lil Wayne, Jay-Z and Beyonce, Kendrick Lamar. Shebib's big break came in 2009, when he executive produced Drake's mixtape So Far Gone with Toronto-based producer, Boi-1da. He recorded and mixed every song off the mixtape, and also produced a few notable tracks such as "The Calm", "Houstatlantavegas", "Bria's Interlude" and "Successful", all of which ended up defining Drake's sound going forward. 40, along with Drake and Oliver El-Khatib, founded the OVO record label.
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***If there's a producer who's beats you feel we should list, please say their names in the comments below!
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