The design phase of brand development is not a blank canvas

The strategy provides the ground rules for the brands design.

When the designer knows the objectives, they're better placed to design a brand to meet them.

Here are 9 logo types to consider for your next project.

1. Pictorial Marks
2. Wordmarks
3. Abstract Marks
4. Mascots
5. Lettermarks
6. Combinations
7. Letterforms
8. Emblems
9. Dynamic Marks

Different brands have different strategies.

Know your options and choose wisely.

Which logo types have you used?

#shorts #logotypes #branddesign #branddesigner #graphicdesigner #brandstrategy #strategicdesign


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