In this video, Shaival Choksi, co-founder of YourSeller, a verified Amazon ads partner agency, shares three key strategies to enhance your sales and profitability during Amazon Prime Day. Avoid the pitfalls of discounting and learn how to leverage these expert tips to boost your Prime Day success.

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Are you unsure how to approach Amazon Prime Day 2024? Do you feel pressured to slash your prices to compete? In this video, Shaival Choksi breaks down three essential tactics you should implement instead of discounting your products.

1. Increase Your Prices by 5-10%:
- Most sellers view Prime Day as just two days of high traffic and sales. However, the days leading up to and following Prime Day can see lower conversions, which often balances out the week's revenue increase. By increasing your prices slightly, you maintain your margins without impacting your sales volume.

2. Optimize Your Ads:
- Prime Day is a time when everyone is vying for attention, leading to higher ACOS (Advertising Cost of Sales). Focus your ad spend on top-performing keywords and placements that have historically driven excellent results. This targeted approach helps you save on ad costs while increasing visibility where it matters most.

3. Plan Your Inventory Ahead:
- Inventory management is crucial for Prime Day success. Avoid the last-minute rush by planning and shipping your inventory well in advance. This ensures you have adequate stock to meet demand without running into storage issues. Check out our other video on inventory forecasting to learn more.

Implement these three strategies for the upcoming Amazon Prime Day and see how your results compare to previous years.

For any Amazon-related queries or assistance, feel free to contact us.

0:00 Should i decrease price on amazon prime day
0:15 How to increase sales on Amazon Prime Day
1:22 How to Optimize Your Amazon Ads for Prime Day
2:27 How to Plan Inventory for Prime Day

#AmazonFBA #AmazonSeller #YourSeller #PrimeDay2024 #PrimeDay

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