The Eras and Renaissance tours had a huge economic impact in 2023! In this video, we’re breaking down the mind-blowing numbers behind Taylor Swift and Beyoncé’s tours, and exploring how these iconic artists transformed cities and fueled economic trends. From Beyoncé's record-breaking $580M Renaissance tour to Travis Kelce's new girlfriend, Taylor Swift's $1B Eras tour, we dissect the financial phenomena driving the BeyHive and Swifties. Follow along and dive into the economic ripple effects, from skyrocketing consumer spending to the booming small businesses experiencing the "Beyoncé bump." Subscribe, like, and comment for more jellolicious content.

Follow Along:
0:00 Welcome!
0:31 Economists Are Obsessed!
1:40 Beyoncé's Renaissance Tour
3:13 Taylor Swift's Eras Tour

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