At Auto China 2024, Audi made a significant impact with the debut of several new models, focusing heavily on their all-electric lineup tailored for the Chinese market. Among the highlights was the world premiere of the Audi Q6L e-tron, a long-wheelbase electric vehicle designed specifically to meet the preferences of Chinese customers. This model, along with others like the Q5 e-tron RS edition and the SQ6, showcases Audi’s commitment to expanding its electric vehicle (EV) offerings in China.

The Q6L e-tron, which was introduced during the Volkswagen Group Night just before the official start of Auto China 2024, exemplifies Audi's strategy to integrate high-performance and luxury with electric mobility. The new models are part of Audi's largest model initiative in China, reinforcing their strategy to localize production and meet the specific needs of the Chinese market. This is evident in their plans to produce these models at the new Audi FAW NEV Company factory in Changchun, which is focused on creating vehicles based on the Premium Platform Electric (PPE) technology.

Audi’s presence at Auto China 2024 not only emphasizes their innovative electric vehicles but also underlines their commitment to sustainability and advanced digital technology, aligning with the growing demand for new energy vehicles in China.

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