Sometimes the challenge is not in knowing what to do, but where to actually start. So if you are an eCommerce merchant planning to do an A/B test for your store but don't know where to start, this video is for you.
In this video, I will give you the top 5 a/b testing ideas that you can run for your next a/b testing plan. The list is not in a particular order, and it will also vary based on your eCommerce store needs.
If you get any value from this video, share your story/experience in the comments section below. I like hearing them, and it also helps me understand what other topics I can cover to help you in your store optimization journey. Cheers!
Timestamps:
00:00 Intro
00:51 What is A/B Testing?
01:51 Testing CTA Button
03:20 Testing Sales copy
04:44 Testing the home page hero section
05:50 Testing the express checkout payment option
07:00 Adding, removing, and editing sections on website pages
08:27 Outro
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About Me:
Since 2015, I've spent over 10,000 hours practising, studying, and advising online businesses to achieve better performance.
I specialize in helping online stores maximize their growth and profits through a variety of means. I take concepts that are working for others and implement + test them with my clients.
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