Going into the 2024 presidential election, nearly a third of voters aren't sold on President Biden or Donald Trump. So-called “persuadable" voters say they are undecided or might consider voting for a third-party candidate in November. Traditionally, a Democrat has to be up by four or five points in national polling to have the strength to win in the electoral college. So how will these voters impact the election?
WSJ breaks down what we know about the "persuadables," and why winning them over could be more essential to President Biden than Donald Trump.
Chapters:
0:00 “Persuadable voters”
0:43 Voter breakdown
2:29 Biden’s coalition
4:02 What this means for November
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