Japan's Imperial Family has now joined Instagram marking their debut on social media alongside other royal households who have embraced digital platforms.

Led by Emperor Naruhito and Empress Masako, the family's Instagram presence marks a big change for the world's oldest monarchy.

By Tuesday evening, the account had reached over 574,000 followers and posted an additional 19 images featuring family members.

Though this move reflects the changing times and a step towards modernisation for the Japanese royals, the page remains a carefully curated feed managed by a traditional monarchy.

The first post on @kunaichi_jp was of Emperor Naruhito and Empress Masako alongside their 22-year-old daughter, Princess Aiko, smiling as they celebrated New Year's Day.

The 22-year-old Princess Aiko does not have her own social media accounts, but instead shares the new Instagram account with her parents.


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