The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from August 6 to September 7.
Red Velvet rose to the top of this month’s list with a brand reputation index of 9,207,195, marking a 40.52 percent increase in their score since last month. High-ranking phrases in the group’s keyword analysis included “transform,” “happy,” and “hot,” love,” “prepare,” while their highest-ranking related terms included “Joy,” “Umpah Umpah,” and “Irene.” Red Velvet’s positivity-negativity analysis also revealed a score of 70.01 percent positive reactions.
BLACKPINK maintained their position at second place with a brand reputation index of 7,704,653, while TWICE came in at a close third with a score of 7,677,218 for September.
Check out the top 30 for this month below!
Red Velvet
BLACKPINK
TWICE
Oh My Girl
MAMAMOO
ITZY
Girls’ Generation
IZ*ONE
Lovelyz
GWSN
WJSN (Cosmic Girls)
Weki Meki
Apink
EVERGLOW
AOA
MOMOLAND
T-ara
CLC
LOONA
(G)I-DLE
GFRIEND
APRIL
fromis_9
DreamCatcher
FIESTAR
Girl’s Day
f(x)
GREYISH
After School
EXID
Source: Soompi
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