In a massive blow to the pro-Israel lobby, Ben & Jerry's has doubled down on its decision to boycott business in the Israeli-occupied West Bank. The ice cream giant distanced itself from the decision of its parent company, Unilever, which yesterday announced the sale of the company to an Israeli firm meaning that Ben and Jerry's will effectively be sold to the apartheid state.
Israeli Foreign Minister Yair Lapid and advocates of the occupation state presented Unilever's decision as a victory against the Boycott, Divestment and Sanctions (BDS) movement. "Today's victory is a victory for all those who know that the struggle against BDS is, first and foremost, a struggle for partnership and dialogue, and against discrimination and hate," claimed Lapid.
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