Today, with the increasing market competition and ever changing customer preferences, it has become a fairly difficult job for companies to position themselves well in the minds of their customers. Thus, most businesses, especially technical, focus on building long term relationships with their customers through a process termed as Relationship Marketing. For firms engaged in the IT industry, relationship marketing plays a more major role as compared to the conventional forms of marketing. In this video, we present to you the out and about of relationship marketing by elaborating more on the nitty grities of relationship marketing.
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1. 01:23 Feedback
2. 02:21 Loyal customer become promoters
3. 03:09 Giving highest priority to customer satisfaction
4. 04:15 Do relationships marketing in it industry with attractive incentives to the customers
5. 05:11 Form long term customer relationships
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