Is your website offering the best possible user experience? The Google Analytics 4 path exploration report can help you figure out where you're dropping the ball when it comes to user experience. This report, which used to be called the Users Flow report in Universal Analytics, lets you see how your users move around your website. In this video, we’ll be looking at how to do a Google Analytics 4 behavior flow analysis so you can give your users a smooth and seamless website experience.
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