Retail is the poster child for mobile disruption. Expectations by customers have never been higher. The market is picking winners and losers almost every day. Customers expect a frictionless experience when they enter a store.

There are 32 Million hourly workers in our US service economy who are underperforming without mobile technology. Why are people still using walkie talkies when the world has gone mobile? What would it be like if every hourly employee was connected with a mobile device? You’d see an explosion of productivity and innovation from new mobile apps. Instant access to information to better serve customers. Assistance from machine intelligence to perform even the most routine tasks and there’d be a new way to manage people with individual performance data.

Employers of large hourly workforces have tried and failed to use smartphones as the employee mobile device. Smart phones create screen distractions, there’s a loss of productivity, not to mention the high cost of BYOD pitfalls and labor laws.

So we created Theatro, the world’s first voice-controlled mobile platform to give hourly workers immediate access to information with just the power of their voice. We empower hourly employees to be more productive and to provide incredible customer experiences.

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