This old trick still gets attention in #photos and when #video #marketing.
Author and professional speaker, Michael Angelo Caruso demonstrates a "Flintstone" hand prop that still gets clicks in the digital age.
The marketing gimmick is a handwritten sign like Michael uses in this demo for an event he was promoting in 2019.
Bob Dylan made the cue card gag famous with his clever music video, "Subterranean Homesick Blues." Watch at [ Ссылка ]
Michael, Public Image Coordinator for Rotary Zone 28 (2020-22) recorded this video to promote a One Rotary Summit (ORS) event for District 6380 in Michigan and Ontario.
Of course, Michael talks about why the ORS event is special--it's on the art of storytelling, including how to:
- Frame out your morning
- Craft a compelling story on command
- Deliver a powerful two-minute "signature story"
But notice that he displays the handwritten sign for the first two-minutes of the video, which makes the clip somehow more watchable. And when platforms like YouTube grab a thumbnail that features the prop, the video gets more clicks.
Try it and see for yourself!
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Mastering the art of presentation is the single most important goal for any leader or salesperson.
Being able to motivate others is very important. There’s a direct relationship between your success and your ability to make effective presentations.
Veteran keynote speaker, Michael Angelo Caruso, has been helping business people be more successful for over three decades, primarily through presentation training and communication consulting.
“I help speakers and presenters stop working against themselves,” says Caruso. “It’s a careful balancing act to know what to include in a presentation and what to leave out.”
Improve your presentation nearly overnight with Michael. Catch him at an association or industry conference or have him speak to your leadership or sales team online.
Improving speaking and presentation skills is an iterative process because you are changing longtime habits.
Michael is a trusted consultant to hundreds of companies and organizations who want to leverage the psychology of communication and improve relationships.
His clients include large organizations such as Verizon Wireless, Rayovac, The National Institutes of Health, Nissan and the State of Alaska and lots of small companies all over the world. High-profile clients request and receive confidentiality.
Choose from a selection of Michael’s popular information products, including books, e-books, audio programs, and his best-selling “Present Like a Pro” DVD, a master class in speaking.
Check out “Work Hacks: 300+ Cool Ideas to Speed Career Success,” which is available in print and as an e-book and the booklet titled, “Hmmm…Little Ideas With BIG Results.” All products are available on Amazon.
We create websites and brochures to inform, but we deliver presentations to change behavior. That’s why you should learn to present like a pro.
All good presentations have a call to action (CTA). Even if the CTA isn’t delivered as part of a sales presentation, the presenter should be exercising some form of influence or persuasion. ---
Improve Your Presentation With Michael’s Training
Michael’s online “Present Like a Pro” class is the best speaker training of its kind. Become a better speaker for the rest of your life in only 6 weeks!
Set up a free consult with Michael so you can crush your presentations, command the room and make things happen. More on Michael at MichaelAngeloCaruso dot com. - - -
Get speaking advice on Michael’s popular “Talk To Me” podcast on Podbean, iTunes and other platforms. - - -
Subscribe to the Michael Angelo Caruso YouTube channel (ring that silver bell!) at [ Ссылка ] to be notified of new videos on how to improve presentations.
Michael makes public speaking fun! You’ll learn how to
/Tweak your presentation with PowerPoint and Prezi
/Avoid nervousness and be more believable
/Sharpen your call to action
/Win over almost any audience within seconds
/Become more persuasive using “power” phrases
