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So, let’s talk about virtual event sponsorships, shall we? As we all know, sponsorships have been the industry’s holy grail of revenue for years. They’re a safe way to ensure money is coming through the door, and planners have dedicated a fair chunk of their time to perfecting the art of negotiating good sponsorship deals. That is, of course, up until the moment the industry saw itself facing an unprecedented challenge. Now that virtual events are the norm, and with hybrid events set to become increasingly more common as life slowly returns to what it used to be, it’s in everyone’s best interest to learn about virtual event sponsorships. But where to begin? Is it even possible to entice sponsors within this paradigm?
Well, the short answer is absolutely. Sponsorships don’t live and die in the scope of in-person events! On the contrary, the online world has the potential to offer even more reasons for a sponsor to want to work with you on a virtual event. Because our team here at Endless is well aware of how complex this can be, we decided to put together your very own guide to virtual event sponsorships. In this article, we’ll walk you through how you can structure and price your sponsorship deals. And next week, we’ll be sharing a ton of unique and creative ideas to get the ball rolling. So keep reading to become a pro on virtual event sponsorships!
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How to Structure and Price Virtual Event Sponsorships
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